(Growth) Marketeer

Why We Need You

weave.ly is a platform that enables software designers to transform designs into web apps to rapidly validate new products.

From a technical perspective we have a solid product with a flourishing user-base of early adopters. We need you to help us fertilize that field of early adopters and grow it into a scalable user farm!

Who You Are

We’re looking for someone that isn’t afraid to touch upon various aspects of marketing: content creation, SEO writing, lead generation, etc. We don’t care about years of experience or where you drank beer studied, just apply and have a chat with us!

Who We Are

We are a young, Brussels-based, startup company (founded September 2021) that recently got funded (hence us being able to pay you!). We wrote this application in English to sound cool, but we mostly speak Dutch and French … whatever works best for you!

What We Offer

  • Full-time contract (38 hours/week) of indefinite duration
  • A gross monthly salary of €3.550  and €440 in various net benefits
  • A laid-back work environment with cool and friendly colleagues, even if we say so ourselves. If you don’t like us, no worries you can work most days from your home/van/…!
  • 30 leave days
  • Hybrid remote/on-premise work environment
  • Stock-option plan foreseen in our next funding round

Front-end Developer

Why we Need You

weave.ly is a no-code design tool that enables designers to transform their Figma designs into data-tracking web apps to rapidly validate new products. Although the technology behind our tool is top-notch, this isn’t reflected in the frontend.

We need someone that can turn our frog into a prince!

Who You Are

Expecting a long list of skills and experiences? 404 NOT FOUND!

We’re looking for someone that can develop top-notch React frontends. Any penchant for UI/UX is welcome. We don’t care about years of experience or where you drank beer studied, just apply and have a chat with us!

Who We Are

We are a young, Brussels-based, startup company (founded September 2021) that recently got funded (hence us being able to pay you!). We wrote this application in English to sound cool, but we mostly speak Dutch and French … whatever works best for you!

What We Offer

  • Full-time contract (38 hours/week) of indefinite duration
  • A gross monthly salary of €3.550 and €440 in various net benefits
  • A lay-back work environment with cool and friendly colleagues, even if we say so ourselves. If you don’t like us, no worries you can work most days from your home/van/…!
  • 30 leave days
  • Hybrid remote/on-premise work environment
  • Stock-option plan foreseen in our next funding round

You’re building a software product from scratch and your team has about a thousand ideas for new and exciting features. How do you determine which features will make it for the first release, which belong in future releases and which features simply won’t make the roadmap?

Immoscoop is one of the leading online real-estate platforms in Belgium. You might have guessed it: they are rebuilding their platform … from scratch! Amongst the many features sported by the platform there is a single crucial one: showcasing houses that are relevant to a specific user. However, this seemingly “simple” feature raised an equally simple but crucial design question:

How do people specify their housing criteria?

The Immoscoop team identified two groups of search filters (i.e. basic and advanced)  that enable users to specify their criteria. Before developing all sixteen of these filters they decided to build a prototype of the platform’s search functionality and test it with users to determine which filters were essential, optional or redundant.

Beyond Clickable Prototyping

To test how people search for houses on the platform it was crucial to test using a high-fidelity prototype. This prototype would not merely mock searching behavior but enable users to actually search for houses in a minimal database. This search would be based on their real-life preferences.

Starting from a Figma design, Immoscoop decided to use weave.ly to turn the design into a functional web app. You can try out the app and check out its original design in Figma below.

Validating at Scale

In collaboration with Buffl we enlisted 100 people that are currently looking to buy or rent a new house. These people were tasked to find their ideal house using the Immoscoop prototype. The data analytics embedded in weave.ly enabled Immoscoop to track how users navigated the prototype and which filters were most used.

Mapping the user flows of 100+ sessions
Click ordering on a single screen

 

These analytics enabled Immoscoop gain insights and reduce the list of filters needed for an initial launch of their platform from sixteen to three. This saved their development team (5 FTEs) 2 weeks’ worth of development!

Overview of a single user session

Also want to run user tests using a functional prototype of your Figma design?

Weave.ly is a no-code prototyping and user research platform. It enables you to turn existing Figma designs into fully functional prototypes that automatically collect the usability data you need to support your user research and innovation efforts. Wondering how to use weave.ly in your next project? Try it out for yourself or have a chat with us.

It’s the summer of 2020, COVID-19 is still raging, and the Belgian government just mandated all dining facilities to keep tabs (names and contact information) on every person that visits their establishment. For the most part this happens by letting people write down their information on sheets of paper.

For the cantina of the Vrije Universiteit Brussel, one of Belgium’s top universities, this causes serious concerns: from September on between 500 and 1500 people visit the cantina daily. Not only does the “pen and paper” approach pose serious scalability issues it also raises multiple data privacy concerns.

Is there an app for that?

The Vrije Universiteit Brussel contacted us to help them figure out a solution. There were two main questions:

  1. Would students and staff would be willing to check in digitally (this was before the rise of national COVID apps)?
  2. How could we build a digital check-in system that offered as little barriers to entry as possible to maximize usage amongst campus population?

We decided to build an MVP which would be tested for a week at the start of the academic year. Cantina visitors would be able to check in both digitally and on paper. In order to ensure maximal possible adoption we decided to go for a progressive web app, accessible by scanning QR-codes posted at the entrances and exits of the cantina. Upon scanning users are redirected to a page to provide their contact information (unless it was remembered from a previous check-in or check-out).

You can try out the app and check out its original design in Figma below.

Validating at Scale

Over the course of this first week upwards of 4000 people checked-in digitally using the MVP. Although a small minority continued to check in via paper, over 95% of check-ins happened digitally thereby answering the initial questions.

The Vrije Universiteit Brussel decided to further implement this check-in system over the entirety of its campus while also adding additional features (e.g. live headcounts, contact tracing, etc.). The system sported 1500 check-ins daily before it was eventually discontinued as the pandemic thankfully ended in 2022.

Also want to validate an MVP at scale from a Figma Design?

Weave.ly is a no-code prototyping and user research platform. It enables you to turn existing Figma designs into fully functional prototypes that automatically collect the usability data you need to support your user research and innovation efforts. Wondering how to use weave.ly in your next project? Try it out for yourself or have a chat with us.

Weave.ly has been selected out of 323 candidates to be part of the first wave of 2021 startups to be accelerated by StartIt@KBC. This one-year programme will enable the entire team to further hone personal skills through the many mentoring and educational sessions as well as accelerate weave.ly’s launch in general!